NICK-TV Changes


As of April 2004, Nick @ Nite programming was split from Nickelodeon forming two separate networks in the
Nielsen Data: NICK-TV and NAN-TV. Prior to this split the only network available for scheduling was NICK-TV,
which contained the combined programming for Nick @ Nite and Nickelodeon.

Due to the difficultly with ad insertions, and traffic and billing systems accommodating two networks on one
channel, another change has been put into place. Effective July 2004, STRATA will revert back to representing the
programming for both Nick @ Nite and Nickelodeon (Nick Jr.) as one network, named NICK-TV. NAN-TV will still
represent only Nick @ Night programming. A new network, NJR-TV, will represent only the daytime programming
for Nickelodeon (Nick Jr.).

These changes have been outlined in the table below.
 
 Pre-Split Data
(Pre- April 2004)
Split Data
(April 2004 – June 2004)
Post-Split Data
(beginning July 2004)
 ProgrammingStrata Station IDProgrammingStrata Station IDProgrammingStrata Station ID
NICKNICK JR +
NICK @ Nite
6212NICK JR. only6212NICK JR. +
NICK @ Nite
6212
NANDoes Not Exist0NICK @ Nite only9043NICK @ Nite only9043
NJRDoes Not Exist0Does Not Exist0NICK JR. only30015
Programming Times (Eastern Standard Time)
Programming will only be available for the following dayparts when scheduling Nick, Nick Jr., and Nick @ Nite.
Nick:
Combination of Nickelodeon (Nick Jr.) and Nick @ Nite
Nick Jr.:
Monday-Thursday 6:30am – 9:00pm
Friday 6:30am-10:00pm
Saturday 6:00am-10:00pm
Sunday 6:00am-9:00pm

Nick @ Nite:
Sunday-Thursday 9:00pm-6:00am
Friday-Saturday 10:00pm-6:00am
 
NOTE If NAN-TV (Nick @ Nite) was scheduled using the Pre-Split data as an unlisted station, then an adjustment
to the SSID in SBMS would be necessary to properly post. Please contact Client Service for assistance.
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